[14] The chain also advertises to people traveling on the interstate highways, as the majority of its locations are close to highway exits. [38] The decor at each location typically includes artifacts related to the local history of the area, including antique household tools, old wall calendars and advertising posters, and antique photographs;[32] these are centrally stored in a warehouse in Tennessee, where they are cataloged and stockpiled for future use by individual store locations. [69] The poison pill was adopted after Biglari Holdings sought approval to purchase a 49.99% share of the company and join the board of directors. [75], Cracker Barrel achieved the lowest score (15 out of 100) of all rated food and beverage companies in the Human Rights Campaign's 2008 Corporate Equality Index, a measure of LGBT workplace equality. 4.097 Personen sprechen darĂ¼ber. [41][42] The chain was selected by the Outdoor Advertising Association of America as the 2011 OBIE Hall of Fame Award recipient for its long-standing use of outdoor advertising. Items used to decorate each store are authentic artifacts,[12] including everyday objects from the early 1900s and after. [34] Each restaurant features a front porch lined with wooden rocking chairs, a wooden peg solitaire game on every table,[35] and a stone fireplace with a deer head displayed above the mantel. [11][17] After demonstrations by gay rights groups, the company ended its policy in March 1991 and stated it would not discriminate based on sexual orientation. [10][17] In 2007, Cracker Barrel announced plans to remove artificial trans fats from its menu items. [43] It was also named the "Best Family Dining" restaurant by a nationwide "Choice in Chains" consumer poll in Restaurants & Institutions magazine for 19 consecutive years. [62] The chain has established partnerships with artists including Alison Krauss, Charlie Daniels, Josh Turner, Kenny Rogers, Dolly Parton, Alan Jackson, and Alabama, to offer CD releases and merchandise. [48], Cracker Barrel restaurants are aimed at the family and casual dining market as well as retail sales. [15], By September 1997, Cracker Barrel had 314 restaurants, and aimed to increase the number of stores by approximately 50 per year over the following five years. [50] Since the 1980s, the firm has offered a formal training program with benefits for progressing through it to all of its employees. The company was required to sign a five-year agreement to introduce "effective nondiscrimination policies and procedures." Cracker Barrel spent two million dollars to restore the home and used it as its corporate headquarters from 1999 to 2013. [17] The chain added regional dishes to its menus, including eggs and salsa in Texas and Reuben sandwiches in New York, but continued to offer its original menu items in all restaurants. The 2011 survey noted that the firm had established a non-discrimination policy and had introduced diversity training that included training related to sexual orientation. Dark Chocolate, Cranberry, Apricot & Extra Sharp Cheddar Cheese Board. Don't be deceived. Following massive public backlash and large shareholders such as the New York City Employee Retirement System threatening to vote out the entirety of upper management, the company reversed the policy. [84][85][86], In 2019, however the restaurant took a pro-LGBT stance when it stated that it would not permit Grayson Fritts, a Knox County, Tenn. cop and pastor at All Scripture Baptist Church who has called for the execution of LGBTQ people, to hold an event in one of its restaurants. 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